Program description

The Bridge Accelerator’s rigorous 12-week development program is designed for existing suppliers operating in the Paso del Norte region.  

Overview

12 weeks of fast-paced training with business development experts. 

One module a week, 10 modules total: 

  • Two instruction sessions per module 
  • Weekly office hours for personalized attention. 
Hybrid modality.
  • Half sessions will be held online on Microsoft Teams  
  • Half sessions face-to-face at either Technology HUB at Juarez, Pioneers 21 at el Paso or at Arrowhead Center at NMSU, Las Cruces. 
  • In-person Demo Day: showcase and networking event to present you value proposition on stage and meet one on one with business executives, buyers, and investors.  
Sales pitch training and development: 
  • Create and refine a professional sales pitch and value proposition.    
  • Preparation sessions throughout the course with expert public speakers 
  • The opportunity to present your pitch at Demo Day to potential industrial buyers and investors.  

Lesson plan

Week 1 – Module 1

Innovation 101 and tech trends.

Week 2 – Module 2

Customer Discovery and Value Proposition design. 

Week 3 – Module 3

Marketing strategy.

Week 4 – Module 4

Project management: Agile-Scrum. 

Week 5 – Module 5

Quality & Compliance systems.

Week 6 – Module 6

Sales and Financial strategy.

Week 7 – Module 7

Talent Development and Human Capital Management.

Week 8 – Module 8

Intellectual Property and Strategic Alliances. 

Week 9 – Module 9

Capital investment 101

Week 10 – Module 10

Business Model Canvas & Sustainable Innovation.

To participate your company must:

Have operations in the Paso del Norte region. 
Have been incorporated in Mexico and/or or the U.S. for at least two years. 
Have a track record of doing business with large manufacturing companies or maquiladoras (preferred, but not necessary) 
Have personnel able to move back and forth across the border to attend program sessions.  

Program experts

Martin Keshishian

Financial and project management advisor 

Horman Millan 

Expert business consultant

Ricardo Mora

Technology HUB CEO

Rene Pons 

Pitch and Media Toolkit mentor

Ernesto Espinoza

Program mentor 

Eduardo Cerbera

Intellectual property expert

Agustine Pimentel 

Industry liaison

Iliana Nuñez

Talent Development Expert

Ramiro Alcoverde 

EHS Manager at GE Healthcare

Carlos Murguía 

Venture Capital expert at NMSU

Oscar García 

Financial Advisor

Frequently Asked Questions

Who should apply to the program? 

Small and medium sized businesses in the El Paso-Juarez and Chihuahua region that have been incorporated for more than 2 years and have experience in supplying at least one large manufacturing company. 1-3 owners and/or members of the company’s executive staff will be expected to participate in the program. 

Is there a cost to participate in the program? 

There is a one-time registration fee of $2,500 USD (tax deductible expense) which covers all program materials and sessions. This fee is heavily discounted from actual program costs thanks to the generous support of our sponsors. 

Do program participants need a passport?

Yes, passports are a must. Some workshops may take place either Ciudad Juarez, El Paso or Las Cruces. At least some participants from your company need to be able to cross the border back and forth between Mexico and the United States. 

Why is the Bridge in the borderland? 

Together, Ciudad Juarez and El Paso constitute one of the largest concentrations of manufacturing in North America. This regional marketplace creates big business opportunities for SMEs and businesses capable of supplying goods and services for manufacturers in the region. Furthermore, we believe that by increasing the technical skills, business expertise, and innovation capabilities of business ventures in this region, we can create the necessary momentum for local suppliers to take part in the global marketplace. At The Bridge Accelerator program, we are confident that our position in the El Paso-Juarez border region provides unique opportunities that build our community up rather than hinder our progress. 

Frequently Asked Questions

Who should apply to the program? 

Small and medium sized businesses in the El Paso-Juarez and Chihuahua region that have been incorporated for more than 2 years and have experience in supplying at least one large manufacturing company. 1-3 owners and/or members of the company’s executive staff will be expected to participate in the program. 

Is there a cost to participate in the program? 

There is a one-time registration fee of $2,500 USD (tax deductible expense) which covers all program materials and sessions. This fee is heavily discounted from actual program costs thanks to the generous support of our sponsors. 

Do program participants need a passport?

Yes, passports are a must. Some workshops may take place either Ciudad Juarez, El Paso or Las Cruces. At least some participants from your company need to be able to cross the border back and forth between Mexico and the United States. 

Why is the Bridge in the borderland? 

Together, Ciudad Juarez and El Paso constitute one of the largest concentrations of manufacturing in North America. This regional marketplace creates big business opportunities for SMEs and businesses capable of supplying goods and services for manufacturers in the region. Furthermore, we believe that by increasing the technical skills, business expertise, and innovation capabilities of business ventures in this region, we can create the necessary momentum for local suppliers to take part in the global marketplace. At The Bridge Accelerator program, we are confident that our position in the El Paso-Juarez border region provides unique opportunities that build our community up rather than hinder our progress. 

Send Us a Message

Location

Av. López Mateos 924, Alfa, 32317 Cd Juárez, Chih., México

Contact

Av. López Mateos 924, Alfa, 32317 Cd Juárez, Chih., México

E-mail

adminbridge@t-hub.mx

Open Hours

Monday-Friday 9 am – 5pm